Whether you are starting a new business or expanding an existing practice, one important decision is whether to purchase a new aesthetic laser or buy a used aesthetic laser. There is no right or wrong answer. It depends on your business model, your particular needs and what you are looking to achieve.

Let’s review the advantages and disadvantages of buying a new or used cosmetic laser. Depending on your clientele and expected machine usage, we will determine the most efficient way to be profitable while delivering the best service to your clients.

New Aesthetic Laser vs. Used Aesthetic Laser

In the 1990’s new equipment was definitely most advisable. Technology was constantly evolving, with newer and better machines coming out each year. The non-evasive, aesthetic laser market was relatively new and buying equipment through the manufacturer provided a degree of comfort in knowing that the manufacturers provided warranties, service contracts and training. However, it came at a high cost and limited entrance to only those who could afford the upfront cost of the machine and service contracts.

In 2003 the technology behind cosmetic lasers began to plateau a bit, making the purchase of a used cosmetic laser a good option. A used medical laser allows you to provide your clients with the same amazing technology without the sizable upfront investment on your part.

Now is the perfect time to take advantage of the breakthrough technology which emerged in the early 2000’s. There are many benefits to buying preowned cosmetic laser equipment:

• Price: It’s not uncommon to purchase a second hand aesthetic laser for up to 75% less than the manufactures price. This can mean savings of up to $100,000. As a business owner, this can mean the difference between being profitable or not. It also means that you can add an additional machine and offer additional services at a fraction of the cost of buying a new machine.
• Inventory: Currently, there are many options for high quality refurbished aesthetic lasers. They originate from bank repossessions, ended leases of lasers, trading for other equipment and more skilled laser technicians in who can service and repair preowned medical laser machines for a fraction of the cost that the manufacturer charge for their annual service contracts.
• Financing: More readily available to medical professionals and others in the business who have good credit. In recent years, as interest rates are at an all-time low, financing equipment has become more reasonable and cost effective.
• Tax Incentive: For both new and used cosmetic laser equipment, there are Government incentives in place which have allowed tax advantages in terms of write-offs and depreciation making any purchase of equipment more affordable.

When looking to buy aesthetic medical equipment be sure the seller is financially strong and servicing is convenient and timely. Having a local representative makes it easier to service. Review what type of ongoing servicing and repairs are available. Know the credibility of the company and individuals with whom you are working.